As one of the markets that FOTON LOVOL entered in the earliest time, the Asian market has become the most important part of the overseas business of FOTON LOVOL. The Company attaches great importance to the development and maintenance of the Asian market. It organizes personnel to inspect the Asian market from time to time to further learn the product working environment, usage habits and other information in the region and purposefully develops the product improvement plan to make the products of the Company more adaptable to its requirements. At present, the tractors, harvesters, construction machinery and other leading products of the Company have relatively high awareness and reputation in this market. The sales volumes and the market shares have steadily increased, thus making the Company the first brand made in China among some markets.
In 2010, the Company continues to strengthen the development of the Asian market, which is to continuously strengthen the collaboration with the dealers; to rapidly obtain the market information; to carry out the stagnation sales and services so as to provide support for dealers; and to launch various ways of promotion and more extensive advertising and product promotion to enhance the end-sale. Meanwhile, FOTON LOVOL further improves the sales and service network and gradually enhances the channel network marketing capacity. As a result, the product adaptation is strengthening constantly and the product sales volume and brand awareness are upgraded synchronously.
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